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Notwithstanding decades of experience in winning high profile elections and passing historic pieces of legislation, FrontierShift's awarded professionals don't pretend they have political campaigning down to a science. We don't believe there is a winning formula! With each assignment everything has to be put into question once again. Success requires a unique lineup of capabilities that depends on candidate personality, political message, and potential voters.

At FrontierShift it all starts with gaining a deep understanding of our client, the competitive landscape, and the target audiences. Based on this we develop an original and comprehensive vision that determines the entire campaign - from strategy and structure to tactics and targeting.

FrontierShift Political Leadership Practice offers a complete suite of services:


Political Advisory

• Political Strategy Development
• Political Research
• Policy Development

Campaigning

• Campaign Strategy Development
• Campaign Management
• Building the Campaign Organization
• Supporter Mobilization and Management
• Fundraising
• Coalition Building
• Voter Contact Strategies
• Event Management
• Crisis Management

Communication

• Communication Strategy Development
• Internet and Social Media Strategies
• Television and Radio Strategies
• Direct Mail and Print Strategies
• Media Production
• Media Buying
• Public and Media Relations
• Candidate Coaching

Creative

• Image Development
• Message Development
• Content Development
• Graphic Design

Technology

• Application Design and Development
• Data Warehousing, Mining and Reporting
• Online Presence Setup and Maintenance
• Social Media Optimization
• Online Reputation Management and Monitoring
• Digital Advocacy
• Bulk Messaging

Research and Analytics

• Audience Identification
• Polls and Surveys
• Focus Groups
• Issue Research / Opposition Research
• Impact Assessments and Audits